Ingram Micro Reaping The Benefits Of Cyber Shopping

1:01 AM, Nov 27, 2012   |    comments
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BUFFALO, NY - The next time you order an iPhone, computer or television online or in a store, you might be helping to support a local company that is fast becoming an internet support giant without even knowing it.

Ingram Micro and the hundreds of people who work there are counting on you to log on and order online.  Tom Bamrick is the vice president of global sales for Ingram Micro, a home grown internet distribution company in Amherst that employs over 15 hundred people.

Bamrick says his employees are busier than Santa's elves, processing orders they receive from over 1,500 different manufacturers they partner with, including Apple, IBM, Adobe, and Microsoft.  So what exactly is it that all these people do all day long?

"We are the back office if you will to many of those sites where if a consumer clicks a purchase, we full fill for Amazon, Walmart and Best Buy," said Bamrick.

That's no small task, during a normal business day they can process as many as 100,000 orders daily, but during the fourth quarter of any given year that number increases dramatically.  "That spikes to about 150,000 to 175,000 orders on a daily basis, and hits a peak between Black Friday and Cyber Monday up to 250,000 to 300,000 orders a day," says Bamrick.

This $36 billion company is basically invisible.  You don't even know Ingram Micro is there until you log on and do some cyber shopping at home or from work.

Over the years Ingram Micro has had its challenges with layoffs, but now the 1,500 employees have an average tenure of over ten years, and the parking lot at its headquarters on Wehrle Drive is jammed with hundreds of cars.

Bamrick says his company's best sellers are Apple products: iPhones, iPad's, iPods, and Macs.


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