NIAGARA, NY - Doors busted open right at 10 p.m. on Thanksgiving for the beginning of Black Friday shopping at the Fashion Outlets of Niagara. Lines started to form around 5 p.m.
Once the doors opened, some shoppers galloped to their favorite store, while others walked briskly. Store security says that they've received no incident reports.
Most shoppers told us they are looking for clothes and accessories.
"I thought it would be a lot more frantic, it was a little bit of a slow start, you have some guys charging in to move their way through there," said one shopper.
At many stores, Thanksgiving marks the beginning of the holiday shopping season and some are calling it "Black Thursday." Hundreds of deals were available, some of them from 30 to 70 percent off in stores.
At the outlets, about 150 stores were open, except for two, which included Burberry and Marshall's.
"I think a lot of things are changing, Walmart is opening earlier, everybody's done some shopping and now they've taken a pause and are back to it," said one shopper.
Some buyers say that they're anticipating Coach "swingbags" will go fast this year, because they are so cheap at about $50 each.
This is where Ashley Gilson is going, "definitely a Coach bag and Juicy Couture, those are big, big things, they have incredible deals."
Shoppers say that the line at Coach wasn't nearly as long as it has been in prior years. Waiting times to get into some stores ranged from 15 minutes to about an hour.
Guess and Michael Kors were two other stores that shoppers were flocking to. Watches, bags and shirts, plus much more, were up for grabs.
Joe Avilla from Toronto said he got a great deal from Ecko, "20 bucks, two [shirts] for 20, I got this sick jacket for 20 bucks, everything is 20 dollars."
Shopping at the fashion outlet stores will go to 9 p.m. on Black Friday. Shoppers differ on whether they like shopping earlier than Friday. Some think that it's great because it allows people to shop longer, others think that it's interfering too much with Thanksgiving.